Food Trends

Shroom Boom!

We’re loving the upside of using mushrooms for everything from coffee infusing to biotech and leather production to beauty products: this fast growing category is expected to hit $50 billion in the coming years according to Fast Company.

Back in November of 2017, Whole Foods included “Functional Mushrooms” as a new trend to watch out for in 2018 and decriminalizing the use of hallucinogenic mushrooms, also known as psilocybin, could be placed on the 2018 ballot in California according to the LA Times.

Mushroom varieties like Chaga, Reshi and Cordyceps, known for their immunity boosting and antioxidant properties, are being used for coffee infusions as well as in shakes, tonics and teas. Companies are also experimenting with chocolates and candies and working on ways to mask the muddy-like taste in some varieties. The skin and hair care industry is also experimenting with mushroom’s healing properties in their products.

Companies like MycoWorks are using mycelium technology to make leather products for fashion and home.

Apparently, mushrooms also make great bouquets as shown in our featured image from Jill Bliss’s Nature Medley photography series.

Be sure watch this trend as it unfolds and get your shroom on!